Proepta Flagship

AUTHOR: Luciano Gerbilsky /Luciano Gerbilsky Arquitectos
TYPE OF PROJECT: Comercial Flagship Store
LOCATION: Polanco, Ciudad de México, México
AREA: 470 m2
INTERVENTION: Arquitectura y Paisajismo
DATE: 2015

Each area was created with detailed design for every exhibit display of each product line sold. By special request from our client, each costumer must feel as if each space is their own. It was fundamental to create a unique experience in every corner. The lobby was created with a hotel lobby feeling alongside a street view showcase.
The challenge for this project was to renovate the brands’ image and create an impact with its new flagship store in one of the most luxurious neighborhoods in Mexico City. Starting with a full renovation of a mid-twentieth century house, the façade is rescued and transformed to remind us of a Parisian Hotel with the purpose of identifying it with the brands’ concept.
In the middle of the ground floor we find the dinnerware exhibition on an art-decó display, beside tables set with each costumer’s selection. This area also has glassware and is surrounded by a bar designed for the customers to relax while they enjoy the selection of their products.
The next area exhibits products for a buffet in an eclectic ambiance next to a semi-covered patio which displays outside furniture.
On the second level we find the recreation of a master-suite hotel room with all the linens, textiles and bathroom toiletries. On this floor we can also find kitchen accessories.